For trainers and nutrition coaches with clients
The rate card plus the platform: write programs, read what clients share, run the roster.
Apply to coachFor writers, podcasters and reviewers
No minimum audience and no scripts, on a product whose free tier survives a recommendation.
Join the programFor anyone who just wants to share a link
20-30% recurring on every Premium subscription that starts through your link.
See the rate cardFor prescribers in GLP-1, TRT, HRT and wellness
Send your own protocol into your patient’s app. Nothing to install, and they accept it first.
How it worksFor surgical and medical weight-management teams
Your stages, supplements and lab calendar replacing the published reference, section by section.
For bariatric teamsFor groups with members
A private room and challenges, with nobody’s health data visible to anyone running it.
Join with a codeTrack what you eat, how you move, your weight, your water, your workouts and your health. Then put them side by side and see what is actually moving your weight.
Start free. No ads, no credit card, and no daily limit on logging food.
Coming from MyFitnessPal or Lose It!? Barcode scanning is free here, with no daily cap. Compare the free tiers
Most trackers stop at the number. Loopa is built around what happens after it.
Track more. Guess less.
That is the whole idea, and it is where the name comes from.
Loopa started as a tracking spreadsheet that founder Patrick Bass built because no app addressed his needs, and shared with a few friends. How Loopa started
Log what actually happened. Food, water, weight, activity, vitals and the rest of it, in whichever way is fastest at the time.
Loopa puts the pieces beside each other. A calorie number on its own is a number; next to your weight trend, your activity and the week behind it, it is information.
See the direction, understand what changed, and decide what to do differently tomorrow. Then round it goes again.
Loopa does a lot. You almost certainly want one of these first.
Loopa Basic is not a seven-day trial and it is not an app that stops being useful until you subscribe. It is a real health and fitness tracker that costs nothing.
What Loopa Basic actually costs
Log as many meals a day as you eat. Calories, protein, carbohydrates and fat against targets worked out for you.
Scan the packet and its own nutrition panel lands in your log. Unlimited, and it keeps working on a day you have used the AI allowance up.
“Chicken wrap and an iced latte.” Loopa works out the likely foods and portions and shows you the list before it saves. 10 a day.
Say the food instead of typing it. The recognizer runs on your device and the audio never leaves your phone.
Every weigh-in, and a trend through them that smooths the day-to-day water and glycogen noise. Free accounts chart the last 30 days.
Front, side and back, matched to the same pose, private to you and encrypted. Free on every tier.
Hydration, and every other liquid you drink if you want them counted.
Walks, sessions, steps and active minutes, with each day’s estimated burn shown. Your calorie target stays the same.
Blood pressure, blood glucose, INR, blood oxygen, temperature, resting and average heart rate, sleep, energy and mood.
Sodium, potassium, calcium, iron, magnesium, zinc and phosphorus, plus the vitamins, against their daily targets. Derived from the food you already logged.
Forums, friends, the feed, groups and challenges, without buying anything.
A friend can install Loopa, log every meal and scan every barcode without paying, seeing an ad or entering a card. Basic is free forever, so the recommendation still holds next year.
Two things on the free tier use AI and both are bounded: 5 fresh nutrient estimates and 10 plain-words entries a day. Searching, scanning, typing and logging a saved meal are never rationed. Free versus Premium, feature by feature
Download Loopa free“The biggest thing Loopa helps me with is figuring out what I can eat next. The Low FODMAP tools give me direction, and the family plan means I do not have to plan my meals in isolation.”
“The barcode scanner and meal photos are what made tracking realistic for me. I can get the information into Loopa quickly and move on with my day.”
“After bariatric surgery, eating is not just about counting calories. Loopa helps me stay focused on what I actually need to be paying attention to each day.”
5 ways into the same diary. A saved meal makes it one tap after that. You should not have to spend more time logging lunch than eating it.
Branded products, supermarket own-labels, restaurant items and everyday foods, with the panel that came off the packet. Free members get the whole database.
Point the camera at the barcode. The most accurate way to log anything that came in a wrapper, because it reads a label instead of estimating.
Describe the meal the way you would to a person. Loopa works out the foods and the portions, and shows you the list to check before anything is saved.
Tap the mic in the search box and say the food. Recognition runs on your device, so what you said never leaves your phone.
Photograph the plate and get a list back: the chicken, the rice, the broccoli, each on its own line with its own portion, all editable.
Free records the day. Premium helps you plan the next one.
Tell Loopa how many days to plan. Your calorie and macro targets, the way you eat, the foods you have excluded and the things already in your pantry all go in, and what comes out is a week you would actually cook.
The shopping list is assembled afterwards and the totals are added up in code, not by a model. Then what your pantry already holds is subtracted from it, so the list is what you are missing.
Premium
Every weigh-in is plotted, and a trend line runs through them that smooths the day-to-day water and glycogen swings. It tells you what the readings are doing, which is a different question from what today weighed.
Premium adds the projection, built from your own rate of change and shown as a range with a band around it, never a single date. Four weeks of scale readings cannot support a single date, so Loopa does not print one.
And the rest of Premium
Most food trackers know what you ate and what you weigh. Loopa keeps the rest of it in the same place, so a week is one picture instead of five apps. Eighteen things it tracks besides your food:
Your health does not live in one category, and your tracker should not either. Loopa records and organizes what you log; it does not diagnose from it. What Loopa tracks
Bring what your phone and your scales already measured into the same place as the things you log by hand.
Device sync is part of Premium; seeing a connection and disconnecting it are free. Connecting a device is done in the phone apps.
Weight, body fat, waist, blood pressure, resting and daily heart rate, glucose, steps, exercise time, sleep, workouts and water come in; Loopa writes weight, body fat, waist, blood pressure, resting heart rate, glucose, water and workouts back.
The Android half. Steps, weight, hydration, sessions, resting heart rate, blood pressure, body fat, sleep, glucose, blood oxygen and temperature in; weight, hydration and exercise back out.
Weight, body fat, blood pressure, pulse, blood oxygen, temperature, steps, active minutes and sleep.
Sleep, blood oxygen, resting heart rate and steps.
Blood pressure, glucose, blood oxygen, heart rate, temperature, sleep, weight and activity.
A Loopa watch app for logging water and how you are feeling, plus a fasting Live Activity on your lock screen.
Loopa Premium Family covers you and five other people, across iPhone and Android, on one subscription.
Everybody keeps their own account and their own private health information. The subscription is shared; the diary is not. No endpoint in the family feature can reach another member’s health data, and a test reads the source and fails the build if one ever could. The shared household pantry is off until somebody turns it on.
The business model is simple: Premium subscriptions pay for Loopa. Your attention is not for sale and neither is anything you log.
No advertising SDK, no advertising identifier and no tracking pixel in either app, and never your health data in analytics.
Every health entry is encrypted with a key belonging to your account alone. Delete your account and that key is destroyed, which makes everything you logged permanently unreadable.
Other members cannot see what you track. Progress photos are yours, and nothing publishes one anywhere.
Your health data is not training data, and it is never disclosed for advertising or marketing.
A full copy of your account, free on any tier, as often as once a week.
Close the account and the erasure walks your whole record in one transaction, files and all.
Your doctor does not need another stream of notifications from your health app. When you want to share something, Loopa turns the history you chose into one clinician share report.
PremiumYour data stays yours until you choose to share it, and what you share is a snapshot of the window you picked rather than a live feed into your account.
Thirty, ninety or a hundred and eighty days, and, when you create it in a browser, which parts of your record go in.
Seven days by default, ninety at the outside. In a browser you set it when you create the link.
It is stored encrypted under your own key for the duration of the share, and revoking deletes the file, not just the link.
A link opens the clinician share report. There is nothing for your clinic to install, join or pay for.
8 real screens from the app, not a mock-up of one.
Calories, water and active minutes, and what is left of each.
Search, scan, describe or photograph, then check the list before it saves.
A week built from your targets and your pantry, ending in one shopping list.
Weight against your goal, with calories, macros and vitals behind it.
Blood pressure, glucose, INR and the rest, in the same place as everything else.
Ask a question and get an answer built from your own logged history.
A bariatric stage timeline, one of six tracks included in Premium.
Forums, friends and challenges, free on every tier.
The same account on your phone and your iPad. Same data, same history, more room when you have it.
Forums, friends, a feed, groups and challenges, free on every tier and entirely separate from what you track.
Ask a question, answer one, follow the people whose posts are worth reading.
Join a gym, a club or a workplace group and compete on a leaderboard that counts one number.
A forum where what gets built next is argued out in public.
Joining a group tells it nothing about your health. No role can read a member’s health data, not the owner, not an admin and not a Loopa staff account, and there is no permission to grant that would let one.
Join the community without handing the community your diary. Explore the Loopa community
Dedicated tracking for GLP-1, testosterone therapy, hormone therapy and menopause, peptides, bariatric and weight management, Low FODMAP, next to your food, activity and progress rather than in a notebook. All six are included in one Premium subscription.
Loopa tracks the protocol. It does not prescribe it. Every screen carries the same line: talk to your prescriber.
Ways to work with Loopa for coaches and trainers, creators, affiliates, clinics, bariatric teams, gyms and organizations.
Coaches work with clients inside Loopa with no platform fee, and a care team can send its own protocol into a patient’s app at their invitation.
Changing health apps should not mean starting your history at zero, and you should know what is different before you move.
Easy Switch brings your record across from MyFitnessPal, Lose It!, Cronometer, Apple Health, Health Connect or a spreadsheet: food, weight, measurements, activity, your own custom foods and recipes, and your goals.
It comes with Premium, alongside the full history that makes it worth bringing across. Everything you import is kept, the whole timeline opens with it, and taking an import back out is free on every plan.
Four differences worth knowing, and the full table is one click away.
No trial, no clock and no card on Loopa Basic. There is nothing to cancel because there is nothing to start.
Forever. No ads, no card, no daily logging cap.
For one person, monthly or yearly.
Up to 6 people, across both phones.
Premium is bought in the App Store or on Google Play. The full comparison
The ones people actually ask before they install anything.
Yes. Loopa Basic costs nothing, forever. Unlimited food logging, barcode scanning, weight and the trend line, progress photos, water, activity, all thirteen vitals, 15 micronutrients, the community and a full copy of your account, with no trial and no clock on any of it.
None, on either plan. The apps carry no advertising SDK, read no advertising identifier and have no tracking pixel. Usage analytics never includes your health data, and you can switch it off in settings. Premium subscriptions are what pay for Loopa.
Not for Loopa Basic. There is nothing to enter and nothing to cancel. Premium is bought through the App Store or Google Play when and if you want it.
As many as you eat. There is no daily cap on searching, scanning, typing or logging a saved meal. Two shortcuts use AI and are bounded on the free tier: 5 fresh nutrient estimates and 10 plain-words entries a day.
Planning and depth. Meal planning with a shopping list, photo food logging, Eating Out, workouts and programs with 453 exercises, the AI Coach, habits, fasting, device sync, trends, reports and export, and all six guided tracks including bariatric support. Your full history, rather than a rolling window, comes with it.
$12.99 a month or $69.99 a year for one person. Loopa Premium Family is $19.99 a month or $119.99 a year and covers up to 6 people. There is no free trial and no introductory offer.
Yes. Loopa Premium Family covers you and five other people, 6 in all, across iPhone and Android on one subscription. Everybody keeps their own account and their own private health information; the subscription is shared and the diary is not. Joining a group is free.
Both. Loopa is on the App Store and on Google Play, and a family group can have members on either. There is an Apple Watch app for logging water and how you are feeling, and home-screen widgets on both platforms.
Yes. Easy Switch comes with Premium and imports from MyFitnessPal, Lose It!, Cronometer, Apple Health, Health Connect or a plain spreadsheet: food, weight, measurements, activity, custom foods, recipes and goals. Note that the file export itself belongs to MyFitnessPal Premium on their side.
From USDA FoodData Central, an open database of packaged products, a licensed catalogue of branded and restaurant items, and Loopa’s own records. An AI estimate is used only when none of them knows a food, and it is labelled as one. About two in three foods in the shared catalogue come from USDA FoodData Central, and search lists USDA’s plain-food analyses ahead of contributor-entered barcode data. Anyone can report a wrong entry for free, and an accepted correction reaches everybody. How accurate the food data is
Apple Health and Health Connect sync both ways, and Withings, Oura and iHealth send their readings in. Device sync is part of Premium, and it is set up in the phone apps.
Yes. Those are three of the six guided tracks, along with peptides, bariatric support and Low FODMAP, and one Premium subscription covers all six. Loopa records the protocol you are following alongside your food, training and progress.
No. Loopa tracks what you log and provides general reference information with its sources named. It does not diagnose, treat or prescribe, and it will not suggest a dose, a timing, a titration or a lab window for you, and the build enforces that rather than a policy. Where it shows a product label’s or a published guideline’s own wording on those, it is only as a labeled reference (“Reference guideline. Confirm with your prescriber.”), and your prescriber’s plan takes its place. Medical decisions stay with you and your care team.
Yes, when you decide to. Choose the window, and Loopa builds a clinician share report behind a link that expires, that you can revoke, and that deletes the file when you do. Your clinician needs no account and pays nothing.
No. What you track is private to your account. Joining a group, a gym or a club changes nothing about that. No role in an organization can read a member’s health data, and there is no permission that would let one.
Yes to both. A full copy of your account, including your health record, is free on any tier and you can ask for one as often as once a week; it arrives as a download link. Exporting your raw data as CSV or a spreadsheet is a Premium feature, and so are the personal report and the clinician share report. Closing the account erases your record in one pass, files included, and destroys the key your health entries were encrypted with.
Log your first meal. Track your water. Add your weight. Keep going for as long as it is useful.
Loopa Basic costs nothing, carries no ads and does not ask for a card.
iPhone · iPad · Android · and a watch app. Send feedback
